PBS KIDS is the Smart Choice for Sponsors

Parents trust PBS KIDS: 68% of parents are more likely to buy from our sponsors



Trusted and brand safe

94% of parents say PBS KIDS is a "trusted and safe place for children to watch television"


Parents rate PBS KIDS as the #1 educational media brand



Parents watch PBS KIDS

54% of PBS KIDS viewers are adults 18+

53% of all women 25-49 with kids < 12 watch PBS KIDS



Maximum 3 sponsors

Only two :45 sponsor pods per program

Category exclusive

PBS KIDS sponsors own their category

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Source:  Lightspeed Research/SGPTV Viewer Attitudes & Behaviors Study, March 2018 | Nielsen NTI Live+7, P2+ audience composition (adults 18+ and kids 2–17) 9/11/17–9/9/18 | Nielsen NTI Live+7 Program Reach & Frequency Report 9/11/17–9/9/18
Photo credits: PBS KIDS and the PBS KIDS logo are registered trademarks of Public Broadcasting Service. Pinkalicious & Peterric: © 2018 WGBH Educational Foundation. All rights reserved. Pinkalicious, Peter & the other Pinkalicious characters and underlying materials (including artwork) are trademarks and copyrights of Victoria Kann. Used with permission. | Arthur : 2018 WGBH Educational Foundation. All rights reserved. "Arthur" & the other Marc Brown ARTHUR characters and underlying materials (including artwork) ™ and © Marc Brown. Used with permission. | Molly of Denali: © 2018 WGBH Educational Foundation | Wild Kratts: Wild Kratts® © 2018 Kratt Bros. Co. Ltd. / 9 Story Media Group Inc.

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Contact our sales team to learn how we can work with you to create a PBS sponsorship package that meets your marketing goals.
Call us at 800-886-9364, email us at sgptv@wgbh.org, or fill out the form to get started.

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