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The midwives return to PBS for a new 8-part season of this hit primetime drama.

Set in the 1950's, Call the Midwife is the story of Jenny, a young woman who leaves the wealthy English countryside to become a midwife at a nursing convent in London's gritty East End. This captivating and intimate portrayal of a community on the brink of social change offers insight into a world that is drastically different from our own. Now in its third season, loyal audiences are anxiously awaiting the next chapter of this uplifting, intimate portrayal of a community on the brink of social change.

PBS is a destination for Sunday night drama with Call the Midwife at 8pm leading into Masterpiece's new season of "Mr. Selfridge" at 9pm.

Sponsorship of Call the Midwife on PBS offers multiplatform opportunities for engagement.

On-Air Sponsor Benefits

  • Eight 1-hour episodes airing weekly March 30 - May 14, 2014
  • Two 15- or 30-second on-air spots per television broadcast, at the open and close of each episode
  • Clutter-free public broadcast environment
  • Category exclusivity

Off-Air Sponsor Benefits

  • Display ads throughout the series website
  • 15- or 30-second instream messages in online video
  • Linked logo in the masthead of every page on the Call the Midwife website
Genre
Primetime
Key Demographics

25-54

35-64

25-54

35-64

25-54

35-64

Topics
  • Arts & Drama